Commercial · New Agent 10
Sales & MICE Pipeline
Corporate, MICE, embassy, wedding and long-stay opportunities with weighted forecast.
Pipeline Value
฿83.8M
▲ 14.2% vs LY
Weighted Forecast
฿38.6M
Win Rate (90d)
32%
▲ 4.1% vs LY
Avg Deal Size
฿3.4M
Pipeline Funnel (count)
Weighted Forecast vs Target (฿M)
Top Opportunities
| Account | Type | Stage | Value (฿M) | Close |
|---|---|---|---|---|
| HSBC APAC | Corporate MICE | Closed Won | 4.2 | Jun 03 |
| Embassy of India | Diplomatic LRA | Negotiation | 2.8 | Jun 15 |
| Tata Wedding Group | Wedding | Proposal | 6.5 | Jul 02 |
| Booking.com BDM | Channel partnership | Qualified | 1.2 | Jun 20 |
| Toyota Motor TH | Corporate LRA | Proposal | 3.4 | Jun 25 |
| MOFA Saudi Arabia | Group | Negotiation | 5.1 | Jul 10 |
| Pfizer Asia Summit | MICE | Qualified | 7.2 | Aug 14 |
| Long-stay expat (Q3) | LRA package | Lead | 2.0 | Sep 01 |
Neopetal AI InsightAug & Nov are above-target months — protect by accelerating Pfizer Asia Summit proposal and locking Tata Wedding Group with a 15-room block deposit. Embassy of India contract is at risk of slipping to July; recommend a GM-led re-pitch.
Thai contextMICE recovery in Thailand is uneven — pharma & finance APAC summits up, China incentive groups down. Embassy/diplomatic long-term-rate accounts are stable revenue. Bangkok wedding market dominated by Indian families (avg 90 room-nights, ฿6–8M revenue per event).